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industrial
retail
sketch
Consumer electronics
lifestyle
User centered
Sketch01
Interaction
tool

industrial

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This project was develloped at Denso corporation, branch of TOYOTA group in Japan. I spent a year working for them not only on cars.I learned how to build a product with some restrictions hands in hands with many engineers. The idea was to work on a scanning device. We had to study how to use a barecode reader and all the components of it. I organised my work in categories of products and i focused my research on a portable scanning device with a touchable screen. Here you can see the mapping of products that includes Denso scanning devices. The engineers of Denso was constantly following all the steps of my research so that the project would be technically stronger. I interviewed many users in different convinient stores and post offices in Japan to understand what was the benefits , the useless points and the complains from users of the product in a daily basis use. I observed that each category of user has its own way to use the product.I decided to devellop this project for the category of daily users that uses it with difficulties: in the convinient stores. The final product is maint to be use in one hand since it was the main problem for this category of users. We thought that a strap on the back was not essential but we built it so that is is a possibility to hold it on a belt or on the arm for exemple and it is responding to the post offices user's demand as well as the convinient store's staff.The real final project can't be show for the moment. It will be on the market from july 2011 and some parts of these research had to be hidden. I will be able to show the final product only when i will get the confirmation from Denso that the product is on the market.

retail

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This page is showing my work as an intern at Quiksilver and Roxy design office.

I was in charge of the design of some watches for Quiksilver but mainely styling and making technical plans on glasses for the next collection 08/09.

sketch

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Poduct devellopped in 2007.

Consumer electronics

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projet wii
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This project is a prospective project made for Wii Brand. I started to study the robotics and while researching i decided to imagine the future Wii if we could use the robotic technology. I made this project for my master degree at Creapole esdi (in Paris) in june 2009.

lifestyle

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This project was made to train myself on 3D modelling and graphics. I tried to make my version of a longboard for skating. I also wanted to understand how the product was built and how it could be still resistant if we would just change some details of the technical parts of the product such as trucks and wheels for an esthetic render.I am using Rhinoceros, Hypershot render and illustrator and photoshop for the graphics.

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User centered

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SORRY ! COMING SOON

Sketch01

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This page is showing the sketch that i have done during different Design projects. I am trying to show a part of my method of working. Sketching is an important step in the process and i am sharing here some of the boards that i made either for details research as well as form research.

Interaction

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I enjoy creating graphics and i consider it as an important part of the design process. Here you can see graphics made through school design projects as well as real interaction design projects. At Denso, in Japan i worked on a navigation system for the future Lexus cars and i designed the entire graphic system following the user guide line.

tool

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personnal sketches

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ABOUT

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Page 14 When i started Creapole ESDI in 2004, I already knew that I wanted to become a product designer. I always loved to sketch and to use this skill for my professionnal life. At Creapole, I learned about the design process, sketch ideation, concept development, as well as 3D modeling. Based on our school project design briefs, I created projects that also interested me on a personal level, meaningful subjects beyond just styling.Thanks to a year spent in Denso (Toyota Group, Japan) I learned a lot about the Japanese way of working, and I was involved in projects around strategic design, emerging technologies and product design from concept stage to engineering. In fact, working closely with engineers, I learned about compromiseand about real manufacturing processes. I was able to improve my design skill set as well as my ability to adapt and communicate in a foreign environment.Also previously I was lucky to be part of the Quiksilver design team for an internship first then for a year of freelance. I was responsible for the entire collection of Roxy glasses for the next summer, a challenging first design experience. I learned to follow trends and client's demand in a fast paced envirronnement.I enjoy designing products but also studying consumer's behaviour and find some interesting and innovative solutions to existing problems. My dream? working for a design consultancy or a great product design company , can you help me?

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www.

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CONTACT

Don't hesitate to contact me for more informations, request or to give your point of view. A PDF format of my work is available by email.

FRANCAIS

Florence Boob - 24 ans- Française

Juillet 2009 à Sept 2010 Employée par Denso - Toyota group (Aichi, Japon) - "designer produit / département de recherches et developpement ".

2009 Diplomée d'un Master en design produit à Creapole esdi (paris, France)

2008 Sept à Dec - Stage, Quiksilver- design division (Hossegor, France) - masques, montres, lunettes de soleil et lunettes optiques.

2008 July- augst - Stage, Denso - Toyota group (Aichi, Japon)- design produit et recherches et développement.

2007 July-Sept - Stage , Quiksilver- design division (Saint Jean de luz, France) - montre, lunettes de soleil, lunettes de vue et masques de snowboard.

2007 Jan-Fev - Stage, Dessine moi un bijou- entreprise de fabrication et vente de bijoux haute gamme(paris, France) - recherches dessins et apprentissage des techniques de maquettes.

2007- Juin - Diplomée du Certificat de Creapole - équivalent licence.

2004 sept - CREAPOLE esdi (France)- école de création et de design-département Design Produit.

2004 Juin - Obtention du baccalauréat option ES (Sciences économies) option economie- (Metz, France)

Logiciels : RHINOCEROS , SOLIDWORKS , PHOTOSHOP, ILLUSTRATOR, AFTER EFFECTS, HYPERSHOT RENDER.

Langues : Francais (langue natale) , Anglais (courant), Espagnol (lu, parlé, écrit), Japonais (conversation basique).

Lorsque je suis arrivée à Creapole ESDI en 2004, je savais déjà que je voulais devenir Designer produit. J'ai toujours aimé dessiner et j'ai cherché un moyen d'utiliser cette passion dans ma vie professionnelle.A Creapole, j'ai appris à développer un concept design. Tout d'abord la compréhension du domaine puis les idées jetées sur papier et enfin le développement du concept et la réalisation du produit en trois dimensions. En me basant sur des sujets donnés à l'école, j'ai cherché à inscrire mon travail de création dans un démarche de sens au delà du style. Ces projets sont également empreints de mon expérience personnelle, de mes interêts et de mes connaissances.Grace à plus d'une année passée dans l'entreprise Denso (du groupe Toyota, au Japon) j'ai beaucoup appris sur la façon de travailler japonaise. J'ai été à plusieurs reprises impliquée dans des projets traitant de stratégie design. J'ai suivi chaque étape avec intérêt. Etudiant en premier lieu le concept, puis le développement de nouvelles technologies pour aboutir sur la conception et les stratégies de mise en place d'un produit dans un secteur.En fait, en travaillant avec des ingénieurs, j'ai appris à faire des compromis et à reconnaître les technologies émergeantes ainsi que les techniques de production.J'ai aussi eu l'occasion d'améliorer mes compétences en matière de logiciels mais aussi ma capacité à communiquer toute la journée dans une ou plusieurs langues étrangères et dans un environnement étranger. Durant mes études, j'ai eu la chance de faire partie de l'équipe de designers du groupe Quiksilver - Roxy à deux reprises pour des stages puis de nombreuses fois l'année suivante pour des missions en freelance. J'ai alors été responsable de la conception de nombreux modèles pour la collection de lunettes optiques et solaires pour du catalogue Roxy de l'été suivant. Ce fut un premier challenge pour moi.J'ai du m'adapter et apprendre à suivre des tendances dans un environement ou le marché de production est rapide et très changeant. J'adore concevoir des produits mais aussi étudier le comportement des consommateurs, leurs habitudes et leurs évolutions. Au delà de la conception, je pense qu'il est essentiel de résoudre des problèmes liés à des produits existants. J'aimerais que ma démarche soit celle de l'amélioration des produits dans le respect de la question environnementale.Mon rêve aujourd'hui? Travailler pour une super entreprise ou un consultant qui cherche des designers produits. Pouvez vous m'aider?

Florence Boobproduct designer

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